About Yoonique
Founded in March 2024 by toy industry executive Jeanne Yoon, Yoonique LLC is positioned to become the next major player in the plush toy and gift business. With its executive team having more than 100 years of experience in the plush industry, Yoonique’s customer-first approach focuses on efficiency, high-quality standards, workmanship and providing customers with the greatest and most “yoonique” plush toys in the marketplace. Yoonique will serve the needs of retailers across mass, toy/gift/specialty, party stores, supermarkets, drug stores and amusement/crane. Offices and design facilities are located in Los Angeles with production facilities in Jining, Shandong Province, China.
Our Founder & CEO
Jeanne Yoon is a rarity: a successful corporate executive who also brings an entrepreneurial spirit to her career. As a multifaceted toy industry executive and talented creator and developer, she has launched and grown several best-selling “must-have” toy lines that always drove sales growth and increased company profitability.
With more than 20 years of experience in the plush toy and gift industry, Yoon is founder and CEO of Yoonique LLC, launched in March 2024 in Los Angeles. Under her leadership, she spearheads product development with teams of designers, developers, and salespeople collaborating to create original, appealing plush toys and gifts that position the company to be the next major player in the plush toy and gift business.
Yoonique’s debut plush line, Pluzzles™, is set for release in fall 2024 with the first series of puppies inspired by friendships Yoon made with other pet owners and their dogs while walking her beloved pet dog, Chloe.
Previously, Yoon served as Senior Vice President Sales and Development at Kellytoy in Los Angeles. There, she was responsible for the creation, launch, and growth of scores of popular plush lines including Pillow Chums line and the multi award-winning global phenomenon Squishmallows collectible plush line. She was instrumental in bringing fresh collaborations to the brand including Disney (Star Wars) and Sanrio (Hello Kitty) as well as key partnerships with major retailers and distributors.
Before her time at Kellytoy, she was an Account Executive at DML Marketing Group in Los Angeles, where she started her career.
Yoon, who is fluent in Korean, earned a Bachelor of Arts, Fine/Studio Arts from the University of California, Los Angeles (UCLA).
Our Featured Products
All-new Pluzzles plush animals feature six collectible, connectable characters in each series. Perfect for kids, “kidults,” and collectors of all ages. “Connect” them all!
Sweeten your day with the irresistibly soft, cuddly Candy Bears, the perfect blend of charm and snuggles, available in 36 colors and six sizes.
Squeeze the day and unleash a world of foam-tastic fun, imagination and tactile delight. They’re super soft, squishy, soothing and satisfying.
Meet the Chubzeez! These new plush cuties are the ultimate cuddle buddies: soft, squeezable, chubby, and perfect for hugs, snuggles, and endless fun! Initial series include fantasy, woodland, and farm animals.